News Apr 16th, 2025

Bungie: Marathon's content is enough to justify premium price tag

"Obviously everyone's got their own definition of what's the right price of anything"

• business model
• marathon

News Mar 24th, 2025

Minecraft isn't going free-to-play

"[That] doesn't really work with the way we built it"

• Minecraft
• free-to-play
• business model

News Jul 25th, 2024

Respawn walks back Apex Legends battle pass changes

Follows backlash to the alterations

• business model
• apex legends
• battle pass

News Jul 10th, 2024

Respawn makes changes to Apex Legends battle pass

Players will have to pay real money to get this content

• business model
• economy
• apex legends
• battle pass

News Feb 12th, 2024

Helldivers 2 boss says games must "earn right to monetise"

"We really applied ourselves to not make it pay-to-win even though items are functionally different"

• microtransactions
• business model

News Sep 22nd, 2021

EA's Ebelthite says publishers need to explain games to parents

"We want people to enjoy our games responsibly. We sell fun"

• loot boxes
• business model
• parents

News Jun 22nd, 2020

Star Wars Squadrons won't feature microtransactions

New content might come to the game, but it's not a service-based affair

• games as a service
• star wars
• microtransactions
• business model
• star wars squadrons

News Aug 9th, 2019

Epic Games to disclose loot box odds following ESA pledge

Meanwhile, THQ Nordic refuses to put name to list of publishers as it says it has no plans to use this business model

• loot boxes
• usa
• business model

News May 2nd, 2019

Borderlands 3 gameplay reveal dominated by confused microtransaction messaging

New title in the popular looter-shooter series will have purchasable cosmetic items, which CEO Pitchford doesn't think classify microtransactions

• microtransactions
• business model
• borderlands 3

List Mar 4th, 2019

Here are five videos from PC Connects London 2019's State of Play track

What to know when securing investment, kicking off a crowdfunding campaign, signing a publishing deal, build an IP and deciding on a business model

• Investment
• crowdfunding
• ip
• pc connects
• publishing deal
• state of play
• business model
• pc connects london 2019

News Feb 7th, 2019

Take-Two isn't interested in launching its own store

Rockstar parent firm says it wants to be in as many places where consumers are as possible

• Financials
• Premium
• free-to-play
• business model
• storefronts
• store wars
• platforms

Interviews & Opinion Oct 2nd, 2018

IO: "Hitman 2 is a chance for us to have a fresh start as an independent studio"

Senior community manager Travis Barbour tells us why a service-based game like Hitman 2016 needed a sequel and why the studio has dropped the episodic model

• hitman 2
• hitman 2016
• episodic games
• business model