The second track at PC Connects London 2019 was Digital Discovery, which gave insight into getting your game noticed in an increasingly saturated market.
These sessions kicked off with Auroch Digital's Tomas Rawling sharing his thoughts on how to survive on Steam, before PCGamesInsider.biz editor Alex Calvin sat down with Curve Digital publishing director Simon Byron to see how marketing has changed in the last few years.
The track closed with a panel of industry experts discussing the rather eventful landscape for buying and selling games.
This track was sponsored by RuneScape firm Jagex, who was a gold partner alongside Xsolla while Dolby Digital was our silver partner.
Steam Survival Guide - Tomas Rawlings, Auroch Digital
Having spoken last year about The Steampocalypse, the idea that it's harder for developers to see success on Steam, Dr Tomas Rawlings from indie firm Auroch Digital shared his tips to surviving on Valve's platform as we go into 2019.
A Marketing Overview Simon Byron, Curve Digital and Alex Calvin
We sat down with Simon Byron, the publishing director of indie label Curve Digital to discuss how to get noticed in the current PC games market - both when your project is launching and further into its lifecycle.
Panel: The Store Discussion
In the final session of Digital Discovery, we looked at the landscape for buying and selling games in 2019. Steam is clearly not working for everyone and there are a variety of other platforms that are popping up such as Epic Games' new platform, Kartridge from Kongregate as well as the blockchain-powered Robot Cache. We examined these changes and seeing how developers need to adapt to this brave new world.
Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.