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MyGames revenue rose 23% in 2019

MyGames revenue rose 23% in 2019

Russian firm My.Games saw its revenue increase by 22.9 per cent year-on-year in 2019.

That's according to the financial report by its parent company Mail.Ru, in which the games division brought in ₽30.7bn ($474m) during 2019, with cash from MMOs growing 14 per cent in US dollars and 9.5 per cent in Russian rubles.

68 per cent of My.Games' MMO revenue came from outside of Russia. Meanwhile, firm has 22 studios in its Mail.RU Game Ventures, which was announced in April 2017.

Mobile is a growing part of My.Games' business, however, with 61 per cent of the firm's revenue for three months ending December 31st 2019 coming from this platform.

Long-term, Mail.Ru wants its My.Games division to be a Top 25 company in the industry backed up by its My.Games Store, which was released in open beta in December 2019

We caught up with the team behind the company's new storefront at Gamescom 2019 to find out why My.Games had decided to enter the store wars

Mail.Ru brought all of its games businesses under the My.Games brand in May 2019


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.