Blizzard denies that Diablo 4 was almost announced at Blizzcon 2018

Blizzard denies that Diablo 4 was almost announced at Blizzcon 2018

In the midst of a manbaby wildfire, Blizzard has refuted that it did indeed plan to announced Diablo 4 with a video featuring company co-founder Allen Adham.

Kotaku reports that a trailer had been put together to simply announce the game was in existence but pulled right before its BlizzCon event started.

The site also says that it can confirm Diablo 4 is indeed in development, but that the development team isn't quite ready to show the project off just yet. Apparently, it has gone through "at least two" iterations thus far, which explains why an announcement is later than some fans might have liked.

Blizzard has denied that the plan was ever to announce Diablo 4 at the show - despite Kotaku claiming to have evidence that a video had indeed been recorded.

“First off we want to mention that we definitely hear our community," a spokesperson said.

"We generally don’t comment on rumours or speculation, but we can say that we didn’t pull any announcements from BlizzCon this year or have plans for other announcements. We do continue to have different teams working on multiple unannounced Diablo projects, and we look forward to announcing when the time is right.”

Instead of a fully-fledged Diablo title for PC and console, Blizzard announced the mobile Diablo Immortal in collaboration with its Chinese publishing partner NetEase. Predictably this caused a mass tantrum in parts of the games community who did not want a Diablo mobile project.

Yes, we know, they don't have to buy it and yes they could just wait for Diablo 4 to be released, but apparently, that's not how things work around here. senior editor Craig Chapple says that the reaction to Immortal's launch is an indication that there is still a massively - and honestly totally unnecessary - stigma against mobile projects.

And while we have you here. That statement Blizzard wrote? "We want to mention that we definitely hear our community,"

I'm sure you do, Blizzard's PR department. Anything else you want to say? Fancy telling people to grow up and put an end to the vitriol in the fanbase? 

Hey, at least they didn't call their fans 'passionate', again. 

PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.