Destiny maker Bungie wants to release a new IP before 2025

Destiny maker Bungie wants to release a new IP before 2025

Seattle-based game developer Bungie has said it wants to be working on multiple IP before 2025.

Speaking to IGN, CEO Pete Parsons (pictured) said that the studio's plan is to become "one of the world's best entertainment companies," and that it doesn't just want to be working on online sci-fi shooter Destiny.

Since entering into its publishing agreement with Activision Blizzard back in 2010, Destiny is the only IP that Bungie has released. 

"By 2025 we have a pretty specific path to make sure we transform Destiny and that we have other franchises within the marketplace," he said.

"We need to build our publishing group, but part of our vision is also to become a multi-franchise entertainment company."

He continued: "I think the long-term vision of Bungie would be, we have worlds like Destiny that are great places to go and build friendships in. And we begin to introduce new worlds that people care a lot about."

This comes ahead of Destiny 2's migration from Blizzard's platform to Steam today following Bungie's split with publishing giant Activision Blizzard. There's clearly a lot of hype around this move as pre-orders for the game and its new expansion pack Shadowkeep were top of the Steam Top Ten last week.

Purchasing the publishing rights to Destiny set Bungie back in the region of $200m. This follows Activision Blizzard saying numerous times that the sci-fi title wasn't performing to its expectations - something Bungie itself refuted - with COO Collister Johnson saying that not owning the IP limited how much the publisher could make from the game.

Destiny had around six million monthly active users ahead of Bungie buying the publishing rights.

As for its future, the studio took on investment from Chinese games giant NetEase to the tune of $100m. Shortly after that, the developer trademarked 'Matter', as well as a colourful logo, which may well be the company's first post-Destiny title.

Destiny 2 is also coming to Google's Stadia platform when that rolls out in November

Editor - PC Games Insider

Alex Calvin launched in August 2017 and has been its editor since. Prior to this, he was deputy editor at UK based games trade paper MCV and content editor for marketing and events for London Games Festival 2017. His work has also appeared in Eurogamer, The Observer, Kotaku UK, Esquire UK and Develop.


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