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Senior director for global community Saralyn Smith takes us behind the scenes on the Overwatch and World of Warcraft giant's work with the fans
In her third regular column for PCGamesInsider.biz, Failbetter marketing chief Haley Ulyrus talks about how to build a community around your game ahead of launch
No More Robots and Slingshot Cartel tell us why they have turned to the games communication app to build a community
The co-founder of PR and marketing agency SharkBit Claire Sharkey shares her insight into how a community can contribute to the success of your game
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