Esports firm Fnatic lands $17m for Asian expansion

Date Type Companies involved Size
May 26th, 2021 investment Fnatic $17m
Esports firm Fnatic lands $17m for Asian expansion

Esports organisation Fnatic has raised another $17 million in investment to fund its expansion into Asia.

That's according to GamesBeat, which reports that the firm has raised $53 million to date. This follows the company scoring £1.7 million from a crowdfunding push at the end of 2020 and a $19 million funding round in 2019.

This new cash is going to be used to fuel Fnatic's entry into Japan.

“We had a lot of inbound after our crowd raise and decided to advance our future raise now to speed up our expansion as a performance-focused brand,” the company's CEO Sam Mathews told GamesBeat.

“We’re moving into Japan and launching digital products alongside our continued investment into advanced esports equipment.”

He continued: “The digital transition has been good for us, never before have more people played and competed online. People made friends, families could be social with other houses, all over games on the internet. Viewership has skyrocketed and ultimately more acceptance than ever”

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Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.