Bayes raises $6m to provide esports data

Date Type Companies involved Size
September 17th, 2020 investment $6m
Bayes raises $6m to provide esports data

Data firm Bayes Esports has successfully raised $6m in funding to help it provide insight into the pro-gaming market.

The German-based firm has attracted money from the Pohlad Family, Fertitta Capital and the Sony Innovation Fund, among other "influential sports and media investors." Bayes was previously known as Dojo Madness and has announced that it has become profitable for the first time in 2020.

“With our two business units, we are able to provide a never-seen-before depth of data when it comes to professional esports tournaments and matches globally," Bayes MD and co-founder Jens Hilgers (pictured) said.

"This provides a great starting point for the creation of new services and products leading to greater entertainment offerings for the esports fans and community."

Investor Charlie Pohlad added: "The collection, refinement and distribution of esports leagues’ data, combined with the provision of products on top of it, is necessary to further professionalize the esports ecosystem and grow the overall market. We have high conviction in the Bayes team, and believe that Bayes’ technology and esports data platform represent the best solution for all stakeholders to advance the industry at large."

PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.