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Genshin Impact has made $100m in just two weeks

Genshin Impact has made $100m in just two weeks

Free-to-play title Genshin Impact has generated a whopping $100m in revenue in less than two weeks.

That's according to Niko Partners' Daniel Ahmad, who revealed on Twitter (below) that this would make it "without a doubt" the most successful launch of a Chinese IP ever. The game's budget was in the region of $100m, meaning that developer and publisher miHoYo has made this back in less than 14 days.

The game launched for Windows, PS4, Android and iOS on September 28th. There's no word on what portion of revenue – or the game's user base – is on PC versus the other platforms people can download the title.


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.

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