The CEO of Nvidia Jensen Huang (pictured) has said that there is likely not enough supply of its newly-released RTX 3080 and 3090 graphics cards to meet demand until next year.
Speaking at its GTC conference – as reported by Tom's Hardware – the exec said that there will be shortages of the highly sought after GPUs for the rest of 2020. Huang also said that this isn't down to a lack of supply, but rather the hugely level of demand.
"I believe that demand will outstrip all of our supply through the year," he said.
"Remember, we're also going into the double-whammy. The double-whammy is the holiday season. Even before the holiday season, we were doing incredibly well, and then you add on top of it the ‘Ampere factor,’ and then you add on top of that the ‘Ampere holiday factor,’ and we're going to have a really really big Q4 season."
He continued: "The 3080 and 3090 have a demand issue, not a supply issue. The demand issue is that it is much much greater than we expected — and we expected really a lot.
"Retailers will tell you they haven't seen a phenomenon like this in over a decade of computing. It hearkens back to the old days of Windows 95 and Pentium when people were just out of their minds to buy this stuff. So this is a phenomenon like we've not seen in a long time, and we just weren't prepared for it.
"Even if we knew about all the demand, I don't think it's possible to have ramped that fast. We're ramping really, really hard. Yields are great, the product's shipping fantastically, it's just getting sold out instantly. I appreciate it very much, I just don't think there's a real problem to solve. It's a phenomenon to observe. It's just a phenomenon."
Nvidia announced its new RTX 30 graphics cards at the start of September and has since had to issue two apologies over the new tech. The first was over how fast the RTX 3080 sold out, with Nvidia moving its storefront to its own platform to stop bots and resellers snapping up the hardware. Then before the RTX 3090 was even out, the firm warned there wasn't going to be enough stock to meet demand.
The company delayed the launch of its RTX 3070 card last week. The GPU was initially meant to be coming out in mid-October but has been pushed back until the 29th.