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EA, Amazon and Comcast enter Nexon bidding war, report claims

EA, Amazon and Comcast enter Nexon bidding war, report claims

A new report reckons that Amazon, Comcast and Electronic Arts have submitted bids for South Korean games giant Nexon.

That's according to South Korean publication Maeil Business Newspaper - as reported by Reuters - which says that these three companies have entered the bidding for Nexon.

They follow Netmarble and private equity fund MBK Partners, who have also placed bids for the games giant as part of a consortium of companies. Chinese tech and entertainment firm Tencent has reportedly joined this fellowship, too, also. Meanwhile, Kakao Games has also put a bid in for Nexon

News that Nexon was up for sale broke in early 2019 when the 98.64 per cent stake owned by founder Kim Jung-ju and his family was put on the market. 

Netmarble announced its plans to purchase Nexon in January, starting a consortium of companies to this end.


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PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.