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Games distributor Plug In Digital raises $2.25M to push growth and publishing efforts

Date Type Companies involved Size
February 15th, 2019 investment Plug In Digital $2.3m
Games distributor Plug In Digital raises $2.25M to push growth and publishing efforts

Plug In Digital has raised $2.25 million (€2m) from French asset management company Inter Invest Capital to continue its push into publishing.

The distributior has worked as a key partner to numerous PC storefronts like Steam, GOG, Epic and Kongregate. On mobile, Plug In Digital is one of the main game providers for several telecom companies and has an increasing presence on Android and iOS.

But Plug In Digital has eyes on publishing and hopes this $2.25 million investment will help it further develop its publishing arm Playdius.

That branch has slowly made a name for itself in European publishing, picking up narrative mobile games like A Normal Lost Phone and Bury Me My Love.

On PC, it has looked to build strength in midcore games like Edge of Eternity, Dead in Vinland and AWAY: Journey to the Unexpected.

Plug In Digital also has plans to expand its presence in Asia markets, with more precise details on its strategy to be announced soon.

“So far we’ve had a fast but controlled growth, entirely independently funded,” said Plug In Digital CEO Francis Ingrand. ”We’re starting a new era full of promises as we want to keep strengthening our distribution services as well as raising our ambitions in publishing.

“We needed a partner we can trust to support us with these projects and provide us with a stronger investment capacity. We’re glad we found that with Inter Invest Capital that brings us not only financial resources but also the serenity required to reach our goals.”


Staff Writer

Natalie Clayton is an Edinburgh-based freelance writer and game developer. Besides PCGamesInsider and Pocketgamer.biz, she's written across the games media landscape and was named in the 2018 GamesIndustry.biz 100 Rising Star list.