"We’ve got a ton of work to do on Windows,” Xbox chief Spencer admits

"We’ve got a ton of work to do on Windows,” Xbox chief Spencer admits

Xbox boss Smilin' Phil Spencer has admitted that its games business on PC sure could use some work.

Speaking at Microsoft's X018 event in Mexico, the exec said that the firm is aware of all the feedback it has received about the Microsoft Store and has vowed to try and fix it.

“I think we’ve got a ton of work to do on Windows,” he said.

“Windows is something I’m very committed to, I’ve heard the feedback about our Store. I’m going to take a bigger leadership role on what’s going on with the Windows Store, make it really tailored to the gamers that we know want to see the best from what we have to offer.”

Though Windows is undeniably the go-to place to play video games on PC, the platform's native games ecosystem hasn't always met the expectations of users. The Microsoft Store is something of a mess and is hardly anyone's first choice of place to buy video games on the platform - especially when there are a wealth of options such as Steam and GOG which are much better designed.

Games that have launched via the Microsoft Store have also faced a number of issues such as frame rate problems, apps with overlays such as Discord not working and Nvidia Shadowplay not being supported.

Hell, even technical masters Remedy struggled with the launch of Quantum Break on Windows 10, vowing that upcoming release Control would be a return to the quality its fans expect.

This follows Spencer saying that Microsoft was "reworking" how it thinks about the PC games audience at E3 this year.

At X018, Spencer also revealed that RPG specialists Obsidian and inXile would be joining Microsoft's first-party line-up. They are the fifth and sixth acquisitions that the Big M has made this year. These last two purchases are certainly an indication of the Xbox firm's dedication to the PC space. 

PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.