Recent stats released during Melbourne Games Week revealed that Steam has hit 90 million monthly active users.
The platform’s base increased 23 million up from 67 million active users in a little over a year. That’s according to stats reported on last year by GeekWire.
Steam has already reached 47 million daily active users, up from 33 million in August. It also hit a peak concurrent user record of 18.5 million, beating a previous record of 14 million set that month.
Kristian Miller and @jenkmeister have lots of info about what's happening with @steam_games including some big news! The store will have AUD very soon! #GCAP18#MIGW18 pic.twitter.com/uJhQnG8957
— Melbourne Games Week (@GamesWeekMelbs) October 23, 2018
The boom is in part due to the escalating popularity of Steam in China, which now accounts for over 30 million users on the platform.
Daniel Ahmad of Asian market intelligence expert Niko Partners cited DOTA 2 as an initial boon for the platform in China, which only escalated once more localised games came to Steam.
This also marks an upswing after a summer of slowdown for Valve’s storefront. User counts declined 17 per cent between January and August - although it’s likely the shortfall is more down to PUBG’s launch boosting Steam’s popularity around the end of 2017.