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Headup founds new indie studio Goon Squad

Headup founds new indie studio Goon Squad

Publisher Headup has created a brand new indie studio called Good Squad. 

The venture is essentially a rebrand of the company's existing internal development team that has already worked on IP such as Tinkertown and Dr Fetus' Mean Meat Machine. Headup says that Good Squad's formation is a "significant milestone" in the firm's journey. 

"By establishing Goon Squad, Headup is empowering this creative hub to flourish independently, fostering a space where new gaming experiences can take root and grow while sharpening its own positioning with a clear publishing focus," the company wrote. 

Both Headup and Goon Squad are still part of Microcuts Holding, the venture owned and operated by the former's founder Dieter Schoeller that bought the company from Thunderful for just  €500,000 ($538,937) in March of this year. For reference, the European publishing giant bought Headup for €11 million ($11.86 million) just three years prior. 


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PCGamesInsider Contributing Editor

Alex Forbes-Calvin is a freelance writer and photographer, mostly operating within the games industry. Over his career, he has written for the likes of MCV, Eurogamer, GamesIndustry.biz, The Observer, VGC and Esquire. That's on top of writing books for Dark Horse on RuneScape, Assassin's Creed, Dead Island 2 and more.