Here's how much of an impact Twitch Prime had on Warframe

Here's how much of an impact Twitch Prime had on Warframe

Streaming platform Twitch has highlighted the benefits for developers partaking in its Prime offering.

Speaking at Devcom, EVP for commerce, developers and Twitch Prime Ethan Evans released a number of stats that show the impact that taking part in Twitch Prime had on free-to-play mech title Warframe.

41 per cent of those who claimed their free loot were non-spender before, but 18 per cent of those who didn't historically spend went on to splash out - on average - $8.

Furthermore, 50 per cent of those who took part in this were lapsed players - gamers who hadn't spent time in Warframe for more than 60 days.

If that wasn't enough, the platform says that spending increased by an average of 52 per cent for users who were already active on Warframe, but by a massive 246 per cent for gamers who had been idle for more than seven days before. Iain Harris contributed reporting to this piece. 

Editor - PC Games Insider

Alex Calvin launched in August 2017 and has been its editor since. Prior to this, he was deputy editor at UK based games trade paper MCV and content editor for marketing and events for London Games Festival 2017. His work has also appeared in Eurogamer, The Observer, Kotaku UK, Esquire UK and Develop.


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