ALL THE LATEST NEWS ABOUT THE BUSINESS OF PC GAMES

News

EA will disclose FIFA 19 Ultimate Team loot drop rates

EA will disclose FIFA 19 Ultimate Team loot drop rates

Electronic Arts has said that it will be revealing the pack odds for FIFA 19 Ultimate Team.

The news was revealed by Eurogamer, who spoke to Daryl Holt, VP and COO of EA Sports, who said that the odds would be displayed on the pack at the point of purchase.

"For Ultimate Team, when you buy a pack you know what you are getting," Holt said.

"You are getting a certain number of assets that are guaranteed - and we're going to start to do pack odds disclosures that'll show you the odds of what you might get.

"That'll be in our product year 19 titles. So, at least that aspect of understanding what the chances are of getting X, Y and Z card."

Holt also said that the way Ultimate Team loot works is very different to that of Star Wars Battlefront II. That title, of course, was the one that sparked the whole controversy and investigation into loot boxes in video games.

"With Star Wars Battlefront 2 - a lot of people reacted negatively to the loot box construct in it - that's the game," he said.

"We give you a FIFA game that is very much a fully deep, fully rich experience. FIFA Ultimate Team is a separate mode you engage with, and you can choose or not choose to play, or you can choose or not choose to purchase. And, to a certain extent, your skills are equally or more so important. You may have a higher-rated team than me in FIFA Ultimate Team and I can still beat you.

"Choice is key. We want to make sure people can choose how they want to engage with the game, what they want to pay and spend on, and that fairness is wrapped around that choice such that there's not a detriment to that choice.

"When you're talking about Ultimate Team, there is a definite amount of choice involved we want people to feel good about, and then get the value they feel out of the time and money they're spending with it, and we think that works differently to the loot box controversies that were surrounding Battlefront."


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.