The team behind Football Manager has plans to move from London’s Old Street to Shoreditch.
As reported by Business Insider UK, Sports Interactive is relocating to the tech and creative campus at Here East Broadcast Centre on Queen Elizabeth Olympic Park in spring 2018.
The developer joins companies such as BT Sport, Ladbrokes and fashion retailer Matches with this move.
"We love the fact that Here East is right in the sweet spot where sport and technology meet,” studio director Miles Jacobson said.
“We've already collaborated with BT Sport on a video project and we're very much looking forward to similar collaborations with more of our new neighbours when we move to the complex in spring 2018.
"We're confident that our move to Here East will help us to shift our operations to the next level. The fact that we're helping with the regeneration of the area, maintaining the Olympic legacy and giving our team a better chance to afford to live near the office are all added bonuses."
In other Sports Interactive news, this year’s version of Football Manager is hitting shelves in mid-November. To date, one million copies of last year’s edition have been sold.