Behaviour Interactive buys multimedia firm Fly Studio

Date Type Companies involved Size
March 15th, 2024 acquisition Behaviour Interactive Not disclosed
Behaviour Interactive buys multimedia firm Fly Studio

Behaviour Interactive has acquired fellow Canadian firm Fly Studio.

No figure has been placed on the deal, which sees the 25-strong outfit join the Dead by Daylight firm's services division. The Montreal-based company is a specialist in the location-based entertainment market. It was founded back in 1996.

“Fly Studio is an important player in Montreal’s world-famous mixed-media entertainment ecosystem, and we are always on the lookout for innovative expansion opportunities,” said Wayne Meazza, EVP of the aforementioned Services arm.

“I’m thrilled to add Fly’s talented team to our fast-growing division and I’m confident they will feel right at home with Behaviour.”

Fly Studio's president and executive producer Jean-François Talbot added: “Behaviour is one of the pioneers of Canada’s interactive entertainment industry and we have long been fans of their work. To now join the Behaviour team as colleagues is a truly exciting opportunity for everyone at Fly.”

This comes two months after Behaviour announced that it was laying off 45 members of staff.

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