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Space Marine 2 helps Pullup revenue rise 331%

Space Marine 2 helps Pullup revenue rise 331%

The launch of Warhammer 40,000: Space Marine 2 has contributed to a 331 per cent increase in revenue at French publisher Pullup Entertainment. 

In its financials for the quarter ending September 30th, the company reported overall revenue of €200.1 million ($217 million), an 4.3 times the €46.4 million ($50.4 million) it made last year. Looking at just catalogue sales – i.e. new games – revenue was actually up by a whopping 1,201 per cent, hitting €164 million ($177.9 million). 

The company says that Space Marine 2 has brought in over 4.5 million players since its September 9th release. Within 24 hours of its release, the title had brought in two million users. 

"Our second-quarter revenue exceeds the previous record set for the full 2022-23 fiscal year. The launch of Warhammer 40,000: Space Marine 2 is remarkable in terms of numbers and execution. Meanwhile, Train Sim World 5 continued the franchise's growth trajectory in its first few weeks of release. The back catalog, which reflects the recurring nature of our business, continued its solid performance. 

"These excellent performances allow us to consider our capital allocation with confidence, focusing on three key areas. Firstly, the de facto reduction in the Group's net debt. Secondly, the mobilisation of our resources in favour of higher-potential internal and publishing projects. Thirdly, we are listening to any high-quality external growth opportunities that may arise."


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.