PlayStation buying AI video delivery firm ISize

Date Type Companies involved Size
November 3rd, 2023 acquisition Sony Interactive Entertainment Not disclosed
PlayStation buying AI video delivery firm ISize

PlayStation maker Sony Interactive Entertainment is acquiring AI tech firm iSize.

The terms of the deal have not been disclosed. ISize was founded back in 2016 and specialises in "deep learning for video delivery". This includes tech that allows video to be streamed at a higher quality and a "significantly" lower bitrate.

It's unclear how this relates to Sony's games business, but it might be related to the company's streaming offering.

"ISize builds AI-powered solutions to deliver bitrate savings and quality improvements for the media and entertainment industry," Ueli Gallizzi, senior vice president of SIE's Future Technology Group, said.

"The acquisition provides SIE with significant expertise in applying machine learning to video processing, which will benefit a range of our R&D efforts as well as our video and streaming services."

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Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.