Take-Two's Zelnick says Microsoft acquiring Activision is "a good thing"

Take-Two's Zelnick says Microsoft acquiring Activision is "a good thing"

The CEO of Take-Two, Strauss Zelnick, has said that he thinks Microsoft snapping up Activision Blizzard is a "good thing".

Speaking to Sharon Waxman, the exec said that he thought the deal was a benefit for both the Xbox giant as well as the industry as a whole.

"I can't really predict what the regulators will do, we're certainly of the belief it's a good thing for Microsoft and for the industry," he said.

He continued: "It's a highly fragmented business, there's plenty of creativity to go around. Microsoft is an ally of ours and if this makes their business more powerful we think that's good for us."

Pressed as to whether Activision Blizzard being part of Microsft would have an impact on Take-Two's business, Zelnick argued that his company's titles speak for themselves.

"If we create great hits, which is our business, the consumers will show up. No one can take that away from us," he explained.

Microsoft potential acquisition of Activision Blizzard is currently in the process of being approved around the world.

PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.