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Chinese companies including Tencent want new age-rating system in the region

Chinese companies including Tencent want new age-rating system in the region

More than ten Chinese games companies including Tencent, NetEase and Perfect World are pushing for a new system to rate games in the country.

That's according to local media outlet People's Daily - as reported by Bloomberg - which says that the aforementioned companies have already outlined what such a rating system would entail. It isn't a million miles away from Europe's PEGI and ESRB in the United States, with four categories for the ages of six, 12, 16 and 18. It's missing a 3/Everyone rating, but this is only because China doesn't want to encourage children below the age of six playing games.

The proposal is set to be discussed by a committee of experts that features press, researchers and exec.

This follows a nine-month freeze on approvals for video games in China during 2018. This started in March 2018 and ended the following December, with the government regulator having a backlog of thousands of games to approve by the time the floodgates opened. It was taking so long to get through the pile-up of titles set to be giving the thumbs up in China that the body overseeing approvals was considering a second freeze to... allow them to get through the leftovers of the first.

With approvals opened once more, there is a new system for what makes the cut in the region. Like those that came before, there is frustration with the new framework as - aside from some obvious items - it isn't really clear what is and is not allowed.


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.