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For some reason, KFC is getting into the games space

For some reason, KFC is getting into the games space

Not content with selling one of the nicest hangover cures on the market, fried chicken specialist KFC is apparently getting in on the games space.

The firm has launched KFC Gaming, rolling out a Twitter account for this new division.

"Player One has entered the game. KFC x Gaming, a match made in heaven," the firm said via the social media platform (below).

"Just a taste of what's to come, something BIG is coming..."

There's no clue as to what this really means. The Twitter bio for the account did initially make reference to people enjoying chicken and Fortnite Battle Royale, so it's possible this is a licensing or partnerships venture. Give the current video games landscape, we wouldn't be surprised to see the Colonel's company starting to publish new releases.

Or it could just be a marketing vehicle. Who knows. What a time to be alive.

More as this develops.


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PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.