For some reason, KFC is getting into the games space

For some reason, KFC is getting into the games space

Not content with selling one of the nicest hangover cures on the market, fried chicken specialist KFC is apparently getting in on the games space.

The firm has launched KFC Gaming, rolling out a Twitter account for this new division.

"Player One has entered the game. KFC x Gaming, a match made in heaven," the firm said via the social media platform (below).

"Just a taste of what's to come, something BIG is coming..."

There's no clue as to what this really means. The Twitter bio for the account did initially make reference to people enjoying chicken and Fortnite Battle Royale, so it's possible this is a licensing or partnerships venture. Give the current video games landscape, we wouldn't be surprised to see the Colonel's company starting to publish new releases.

Or it could just be a marketing vehicle. Who knows. What a time to be alive.

More as this develops.

Editor - PC Games Insider

Alex Calvin launched in August 2017 and has been its editor since. Prior to this, he was deputy editor at UK based games trade paper MCV and content editor for marketing and events for London Games Festival 2017. His work has also appeared in Eurogamer, The Observer, Kotaku UK, Esquire UK and Develop.


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