Shares in Microsoft hit an all-time high of 104.41 this Thursday.

Microsoft’s stock price increased 2.2 per cent over the day, ending at 104.19 on market close.

The tech giant is set to report fiscal fourth-quarter earnings next Thursday, with analysts anticipating sales of $29.17 billion. If true, that would mean a year-on-year increase of 25 per cent. 

Analysts are also hoping for the company to earn $1.07 a share on sales, an increase of nine per cent in earnings per share

As reported by Investor's Business Daily, Morgan Stanley analyst Keith Weiss cited the momentum behind cloud computing, plus an improvement on gross profit margins and earnings, as bringing more interest in the company’s stock.

"Top line drivers including Azure (Microsoft emerging as a public cloud winner), data center (share gains and positive pricing trends), Office 365 (base growth and per user pricing lift) and the integration of LinkedIn help to sustain durable double-digit revenue growth over the next three years," said Weiss in a report.

With so many fingers in so many pies, it’s hard to tell how much of an effect Microsoft’s gaming endeavours had on the successful showing.