PUBG maker Bluehole confirms Tencent wants to invest

PUBG maker Bluehole confirms Tencent wants to invest

Playerunknown’s Battleground firm Bluehole has confirmed that Chinese tech giant Tencent has contacted it to purchase a stake.

Speaking to Bloomberg, Bluehole chairman and co-founder Chang Byung-gyu said that Tencent has contacted the game maker with regards to a publishing agreement, as well as offering to purchase an equity stake in the firm.

Though Chang does not go into further details, Bloomberg reports that he says talks are ‘promising’.

“Tencent can be a very important partner for us,” he said.

Bloomberg also says that Bluehole is valued at $4.6bn – using a site that is currently unable to access, potentially due to PUBG fans checking out the source.

The Tencent news comes after rumours in the Chinese media that Bluehole subsequently denied.

Tencent investing in Bluehole would not be a surprise given that it is upping its position in the games sector having already bought League of Legends giant Riot Games as well as Finnish mobile stars Supercell, makers of Clash of Clans and Clash Royale.

PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for, VGC, Games London, The Observer/Guardian and Esquire UK.