Blizzard has announced that its campaign to raise money for Breast Cancer Research Foundation hit a massive $12.7m.
The publisher and developer revealed the milestone via Twitter (below), saying that this is the single largest donation from a corporate partner that the BCRF had ever received. This money was raised through sales of a pink Mercy skin and a T-shirt.
More than $10m of that figure came directly from the Mercy skin.
In addition to the above Blizzard says that $130,000 was raised via donations from 14 Overwatch streamers' audiences.
"Thanks to the overwhelming generosity of the Overwatch community during the Pink Mercy charity campaign, we’ve raised more than $12.7 million (USD) to support the Breast Cancer Research Foundation," the company wrote.
"This is the largest donation by a corporate partner within one year in BCRF’s 25-year history, and it’s all because of you."
Blizzard continued: "Once again, you’ve dared to see what the world could be and have help take a significant step forward in the mission to cure breast cancer.
"Thank you, heroes!"
Thank you, heroes!
Together, we have raised over $12.7 million (USD) for @BCRFcure