Romanian development services outfit Amber has made two new C-level hires.

The company has brought on board Andrea Enache as chief revenue officer and Vlad Popovici as its marketing boss. The former is a veteran of the likes of Marvel, Sony, Namco and Konami, while the latter has worked at marketing agency Kubis and ad agencies Saatchi & Saatchi, and Grafitti BBDO.

“I’ve been developing a relationship with Amber over the past 8 years, and finally the time has come for me to join the team. I can’t tell you how thrilled I am to join this community of artisans in delivering a positive impact on the gaming industry as a whole," Enache said.

"Together we’ll continue to innovate and expand our footprint by consciously evolving the science of art and play."

Popovici added: “After more than 25 years of experience in tech and advertising, I am excited to join the Amber senior management team and the gaming industry. The company has an incredible pool of talented artisans, an inspiring mission, a scalable business model, and shows great potential for a massive total addressable market. Together with Andreea and our teams, we will make sure we take the right approach to scale Amber to even more ambitious heights, where it belongs.”