PG.biz RoundTable: "Monetise, not Bastardise", brought to you by AudioMob
|Date & Times:||
Tuesday, August 11th 2020
4pm to 5pm
|Expected Size:||500 - 1,000|
|Target Audience:||Ad Companies, C-Level, Creatives, Developers, Indie Developers, Investors, Marketing, Media, Publishers, Recruitment, Students, Technical teams, Tool Providers|
|Event Type:||Online Event|
|Featured Platforms:||Android, Augmented Reality, Console, Handheld Console, iOS, PC, Steam, Virtual Reality, Wearables, Windows|
The PocketGamer.Biz RoundTables series is a brand-new initiative, aimed at bridging the gap between the expert insight offered each day in PG.Biz articles and the awesome live experience of our PG Connects and PGC Digital conferences.
Every couple of weeks we'll be bringing together four or five leading industry experts in a specific field to discuss a pertinent subject, hosted by the PG.Biz team. We'll broadcast the live event for free to everyone who signs up - who can also interact and ask questions, then we'll follow up with some key points in an article and at some point make the video available on our PG.Biz YouTube channel.
The next entry in this series will take place on August 11th with a discussion around innovative approaches to monetisation and making ads less intrusive for players, brought to you by AudioMob.
Benjamin Masse, managing director of marketing and strategy at Triton Digital
Adrian Ruiz, head of developer relations at AudioMob
Oscar Clark, chief strategy officer at Fundamentally Games
More speakers will be announced soon!
The panel will be moderated by PocketGamer.biz editor Ric Cowley.
Mobile advertising is forever changing, and while the classic formats like banner ads and rewarded video are still prominent, new formats are beginning to gain traction. But what do these new formats look like? How will they improve on previous ad formats? Can advertising truly be non-intrusive? And will these new ad formats generate the same amount of revenue for developers and advertisers as the existing types?
All this and more will be covered in an insightful hour with global experts, all free and streamed online.
More online: coming soon!
This is a great opportunity to see, for free, the kind of expert content that PocketGamer.biz regularly brings together at the Pocket Gamer Connects Digital conferences. These full, five day events bring together speakers and panellists from around the world to share knowledge and insight, as well as provide great networking opportunities. The next one is September 14th-18th.
Meanwhile, every few weeks we'll share these standalone discussion RoundTables so you can gain valuable insight, and also discover the process of online panel discussions.
Future RoundTable topics will include: New Forms of In-App Advertising, The Importance of Online Events, and more.
Special thanks to our partners: Audiomob
Rewarded audio is emerging as an effective alternative to blocking players with rewarded video ads. Its non-intrusive nature as an ad format is making it a rapid favourite: AudioMob’s simple Unity plug-in offers a new complementary way of monetising without interrupting gameplay, by running rewarded audio ads seamlessly alongside the action. It is the simple ad solution that the gaming world needed: it is changing the way branded messages are shared, welcomed by gamers and helping game developers see their hard work pay off.
Find out more information on PG.biz RoundTable: "Monetise, not Bastardise", brought to you by AudioMob
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